Tuesday, June 24th 2008

It's Just A Kiss


This Heinz Deli Mayo ad featuring two dudes kissing was taken off the air after receiving more than 200 complaints in one week from a bunch of sensitive whores. I mean, the ad doesn't even have tongue or a salad toss. The whiners bitched that the ad was "offensive" and "unsuitable to be seen by children" and also forced them to talk about same-sex relationships with their kiddies.

Heinz UK said, "It is our policy to listen to consumers."

Several gay rights group have already asked for a boycott of all Heinz products. One of the HBICs of Stonewall, a gay rights group, told The Telegraph, "We're shocked that an innocuous ad should have been withdrawn in this way. I can't imagine that Heinz would respond to protests about black people featuring in their adverts."

Heinz needs to send me the addresses of all the 200 measly skanks who complained. I'll send them private videos of all the kinky homo shit I can do with mayo. Give them something to really complain about. Mmmm....mayo. I can eat that shit by the spoonful. I can eat mayo and butter sandwiches all day long. But not Heinz! I'm a Hellmann's lover anyway.

VIA Towleroad

Thanks Ben

Posted by: Michael K


helly's picture

I'm with Mabel. I make my own mayo and thus both save money and avoid controversy!

hint: use some olive oil but mostly canola - you'll get a light olive oil taste.

Sayonara's picture

I am offended by that ham sandwich.

Swine=yuckity yuck

I know this little girl her name is Maxine...

big balls's picture

this is offensive???

but dolls that dress like little hookers and you give to little girls to play with is not offensive...

wait... cheney becoming a gallilionare on our tip due to this war is'nt offensive... but this is!?!?

amrican's are completely asleep

art_lova's picture

first, that is a seriously cute commercial.
i understand stonewall being mad that they pulled the ad, but to boycott? wouldn't you want to boycott someone who would never even attempt an ad like that? to me, they would be the ones to boycott.

angel_i's picture

Submitted by lizzieb on June 25, 2008 - 4:07am.
Is it just that mum is a woman but spends so much time in the kitchen she’s turned into New York diner type person (an unlikely fate for a British housewife) and it’s not meant to be a gay couple at all?
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Yes. Pathetic, no?

♥ Ah...good times, good times...
Lean Like a Chola

amandasue's picture

If they're gonna pull this commercial, how about pulling the REALLY nasty ones, like the new one for Mentos Gum. YUCK!

And if 200 people can get this ad taken off of the air, I wonder how many people it would take to get it back on?

Jimmy Bocca's picture

I'm sorry but bossy your missing the whole point as to why he mention "black people" in his responce. He was clearly stating that heinz would not of removed a commercial if people had complained about black people kissing in it because that would of been racist but it was fine for them to remove a commercial for 2 guys kissing even though it was homophobic to do so. Homophobia and Racism are still bigotry do you understand now? Gees.

Mabel Hodges's picture

THIS IS AMAZING SHIT.
In a blender, or food processor...

2 egg yolks
1/4 tsp. salt (sea salt is best)
1/4 tsp dry mustard powder
2 teaspoons white vinegar
2 teaspons lemon juice
1 cup very light olive oil OR canola oil OR mix the two

You will want to eat it with a spoon. If you hated mayo before, you will go gaga over this.

~~~
How little we understand what touches off that tingle,
That sudden explosion when two tingles intermingle. --Mrs. Kravitz

I knew people would complain about this the first time I saw it. I think it's a clever advert but have to admit I can understand if parents with young children complained. It's bound to get some annoying questions!

http://www.notontheguestlist.wordpress.com

vrhino's picture

obviously ppl that missed the point of this commercial are the couch potatoes that sit in front of the tv and stuff their face with a healthy, mayo dripping, bologna sandwich.
Get ofF the damn couch and change the channel if you find it so damn offensive. And I don't even get me started on letting kids watch tv 24/7 without moderation and then having the audacity to complain that they're being exposed to difficult to explain topics.
UGH.

sexy's picture

"We're shocked that an innocuous ad should have been withdrawn in this way. I can't imagine that Heinz would respond to protests about black people featuring in their adverts."

I think their comeback was not well thought out!

lizzieb's picture

Submitted by Helena on June 24, 2008 - 11:41pm.
And I'm surprised that the Brits complained; I thought they were more open-minded about gay shit than Americans are. Do I have that backward?

It can't have been on long as I never saw it.
I actually found it a bit irritating. Why would someone dress as a chef in their own home? Why would kids call a man ‘mum’? Is it just that mum is a woman but spends so much time in the kitchen she’s turned into New York diner type person (an unlikely fate for a British housewife) and it’s not meant to be a gay couple at all? Frankly I think a) the ad is bollocks and b) I am v disappointed in my fellow Brits as there are far worse ads out there. Anyone who has ever seen Jordan trying to talk sexily over some ghastly bit of soft porn in newspapers- actual newspapers and not top shelf magazines- will testify to that Compared to that monotone voiced, retarded bint flashing her scar ridden tits I wouldn’t have cared if he used the mayo as lube.

*******************************************
Leave the thinking to horses, they've got bigger heads.

Migraineuse's picture

Submitted by Fiz on June 25, 2008 - 8:07am.

Here's a free coupon for the nearest gun shop. Run down there now before they close.

*______________________________________*

"I thank God I wasn't born to a life of idle douchebaggery." - Secret Original, 6/24/08

I was in walmart last week looking at the mayonaise and I don't recall heinz as one of the available choices. so... maybe it isn't popular?

TheBreakdown's picture

This commercial was probably boycotted by Americans visiting the UK on vacation.

Commercials in Europe are SO much better than the ones found in The States.

No one would have cared if Janet flashed a titty over here. No one seemed to care when Diana Ross was caressing Lil Kim's at the MTV Awards show, but then again, we were not about to go to war, were we.

Great way to deflect attention away from the real issues.

www.myspace.com/triston

Noelegy's picture

By the way, I am MUCH more offended by the Motorola commercial that implies that the ferret has died! And is replaceable!

Noelegy's picture

I thought the commercial was adorable, but can see how it might sail over the heads of many.

oh and Im pretty god damm sure you fuckers that preach PROTEST over the ease of your anonymous keyboards will be dressing your hot dog with Heinz Ketchup come the next yankee game or wknd BBQ...you are so full of shit.

seriously, NOONE even gets why some parents might be pissed...for real???
I am the least homophobe you will ever encounter and I understand it. The commercial makes me feel fucken weird...The core pt of the commercial is funny but its delivery is completely awkward. It fails in its intent.
Also everyone can sit on there PC soap box and pontificate why these people are sooooo ignorant.
I wouldnt want to explain to a freakin 6 year old why two men are kissing either...
your six...you understand 2+2=4
and man plus woman =make baby
with age comes understanding..you want a a kid to get the basics..then understand all the varieties the world has to offer...
and to any of you fucks who even begin to start preaching the proverbial bullshit you feel obligated to spew...you know you are full of bandwagon philoshophical bullshit. gimme a fucken break

Migraineuse's picture

Mayo is all kinds of grossness, but the commercial was cute.

Dumb twats who object to this kind of shit really need a hobby...like Russian roulette.

*______________________________________*

"I thank God I wasn't born to a life of idle douchebaggery." - Secret Original, 6/24/08

Helena's picture

I'm just curious: could that commercial BE any more adorable? We need more commercials like this. It's funny and inventive and makes me want to eat some damn mayo and I'm a vegan. And I'm surprised that the Brits complained; I thought they were more open-minded about gay shit than Americans are. Do I have that backward?

__________________________

I am a DJ and I've got believers.

Madam Pince's picture

On the topic of mayo: Duke's is the only one I use. Made in Richmond, Virginia.

***********************************************************

Wilson: "When you care about someone ..."
House: "You LIE to them!"

Deb's picture

Great commercial. Some of us repressed, homophobic Americans need to pull their heads out of their asses. They were only pissed off because they were titillated by an innocent scene.

"This ain't rock n roll. This is genocide!"

Manimal5's picture

I've had just plain mayo sandwiches...Hellmans not Heinz...

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z-listed's picture

Great commercial, either way you "read" it.

parkrangerpete's picture

Nobody uses Heinz mayo anyway. Helmanns 4 Life

Whatever you do: Don't Feed The Celebs

harlee25's picture

fuck you, narrow minded sensitive homophobes. you seriously need to work on your beliefs!

--------------------------------------------
Like CLOTHES? visit my blog for fashion news and lots of my drawings :)

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Cokeasian's picture

What a bunch of retards..."forced them to talk about same-sex relationships with their kiddies"??
This ad isn't about a same-sex relationship!!

The POINT it's clearly making is that by using these deli mayo products, Mom can make sandwiches WORTHY of a New York Italian Deli. WHICH IS WHY THE GUY'S DRESSED AS A NY DELI WORKER AND HAS A NY ITALIAN ACCENT.

Some people are too stupid to even own a TV. They've completely missed the point.

This commercial isn't about Heinz products. Oh they flash the label a couple of times, but this isn't what they're really selling is it? The add should never have been made to begin with, it's stupid. "see you when you get straight home, sweet cheeks" WTF is that?

Bossy and Boomsy, you stole my thunder. You made all the comments I was going to make about race and bigotry, so I will just say ditto to you both. The statement made by the spokesperson was a bad comparison at any rate.

The commercial, however, is a good one. Even though I hate mayo more than any other condiment, BLECH, YURK!

Madam Pince's picture

How I explained same-sex couples to the Voodoo Chile: my gay best friend when she was less than two years old.

***********************************************************

Wilson: "When you care about someone ..."
House: "You LIE to them!"

mysti's picture

yeah i thought it was super cute too. something about ole boy and his thick bronx accent (was it the bronx i heard there?) going "straight home from work sweet cheeks" that was just adorable.

shame on heinz for pulling it.

Newportjoey's picture

The commercial was CUTE! And, when you making Tuna Noodle Cassarole, add one soup can of Hellman's Mayo....out of this world!! Not your mother's 1970 cassarole!

"If Drinks Aren't Involved, Then Neither Am I."

angel_i's picture

Submitted by letinstar on June 24, 2008 - 6:47pm.
...and i would like to know why black people got pulled into this nonsense?
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I prolly shouldn't laugh but it's funny!...isn't this the age-old lament of our people? Seriously, WTF else is new?

♥ Ah...good times, good times...
Lean Like a Chola

letinstar's picture

what was offensive about that? absolutely nothing...and i would like to know why black people got pulled into this nonsense?
_____________________________________________
sexy motherfucker...

Suki's picture

*Rolls eyes*

Homophobes are such a waste of DNA.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
SCHWAAAT did you saaay?!

Sluttsville's picture

So 200 people called complaining that they are being forced to talk to their kids about two men kissing. WTF, how do they explain a tampon commercial or better yet, an erectile dysfunction commercial.....that daddy's crane is stuck and can't lift itself?

IWannaBeMonicaBellucci's picture

AMEN, Condi!

I can't believe people missed the whole point.
Homophobic idiots.
Either way, it's an adorable commercial.

Even though I'm a Hellman's Girl myself.

cattitude's picture

I think we should all boycott Heinz for pulling such an adorable commercial. As was mentioned, it's obvious they were making the mom turn into a New York deli guy because the mayo was so authentic, but even if they weren't...so what! There are many same-sex parent families just like this one, and it's a total slap in the face that several idiotic homophobes can weild such power as to have them pull the commercial. Grrrr.

Mrs.Kravitz's picture

Submitted by Condi the ingro... on June 24, 2008 - 4:07pm.

Really, subtle humor is lost on homophobes.

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Homophobes are stupid.

-☮---☮---☮---☮---☮---☮---☮---☮---☮---☮-
Looks Fade, Old Age Happens, It’s Just Part Of Our Journey So U Better Have A Good Sense Of Who U Are And What Is Real~~OXA, 6/24/08

ronnyk's picture

Well if they listen to their customers ..... I guess I won't be one. That will get their fucking attention.

Every gay owened and gay supportive resturant should boycott their shit.

Where's Momma T (Teresa Heinz-Kerry) on this? Girlfriend loves her the gay!!!

As for the comercial .... that is SO fucking funny.

''One snap of my fingers and I can raise hemlines so high the whole world's your gynecologist.'' - Patsy Stone

Condi the ingrown toenail's picture

Not only is this a totally innocuous kiss, but THE WHOLE POINT of the ad has been ignored (being much too subtle for the holier-than-thou asshats of the British public): in this commercial, the Heinz Deli Mayo is so good and authentic, it has turned an ordinary suburban mom into a rough-talking Eastern-US deli counterman! It's not really a MAN! It's the kids' mum and the dad's wife!

Really, subtle humor is lost on homophobes. I'm never buying Heinz products again - fuck 'em if they can't take a joke.

Solaera's picture

"...forced them to talk about same-sex relationships with their kiddies."

Heaven forbid that parents should have to discuss same-sex relationships with their children. It is much better and certainly easier for kids to get their information from other children. Um, right. I think that excuse is fucking lame. Some parents would just rather stick their heads in the sand than take the time to educate their children properly. Uncomfortable topics are a part of parenthood, for christ's sake.

angel_i's picture

O my goodness gracious! So much silliness in one day!

Why DID they drag black people into it? THAT would be an entirely different commercial...they'd have to dress mom up like an old slave Mammy (how do you spell that, anyway?) and she'd, likely, be cleaning 'stead of cooking and I just don't think Heinz has anything good for cleaning. What a pain! So no - that's not a good idea.

And they'd prolly get lots more than 200 calls.

Which is NOTHING by the way - do you have any idea how many people are in these countries? 200 people doesn't even fill a night club! Yeesh!

AND!

Holy Macaroni, no one had to explain anything - they could stay right where they were and said to their kids: "It's funny when two men kiss each other, isn't it!? So silly!" Perfect opportunity, right there, to reinforce some basic stereotypes if you ask me.

♥ Ah...good times, good times...
Lean Like a Chola

tangerine's picture

I thought the "sweet cheeks" part was hilarious. I wish we had commercials like this in the U.S.

"paris does not spread her legs 4 everyone! for god crying out load!!" Kitty Z. another loon

pompom's picture

Submitted by M.E. on June 24, 2008 - 3:14pm.

Oh, crumb... I thought I understood it. Thanks M.E. I can't tell who is "together" and who isn't, it seems. I think I am still reeling over cell phone ass guy.

Mrs.Kravitz's picture

"forced them to talk about same-sex relationships with their kiddies."
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Just put on your big girl panties and deal.
And welcome to the 21st Century.

You better start swimmin or you'll sink like a stone for the times they are a changin', ya big babies.
-☮---☮---☮---☮---☮---☮---☮---☮---☮---☮-
Looks Fade, Old Age Happens, It’s Just Part Of Our Journey So U Better Have A Good Sense Of Who U Are And What Is Real~~OXA, 6/24/08

helly's picture

You know, I was totally with the ad until the "sweet cheeks" comment thrown in at the end. If that had been portrayed as a hetero couple and either one of them saying that at the end I wouldn't like it - a bit crass really and altogether superfluous (I can't seem to spell unecessary right). And it did nothing for this ad either.

TheBreakdown's picture

I'm not black. This picture is just REALLY bad lighting.

Black people are not sensitive.

Who fucking said that?!

Where's my goddamn Miracle Whip!!!

Sluts!

www.myspace.com/triston

tangerine's picture

Well said, Bossy.

"paris does not spread her legs 4 everyone! for god crying out load!!" Kitty Z. another loon